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5 Essential Marketing Tools

Top Tools for MarketersTh

1  Training is the first tool in your arsenal.  You can find a ton of free training on the internet.  Make Google and Youtube your friends.  Whether you need technical information or want to know how to do something you will almost certainly find it there.  Pinterest is also a great but often neglected source … Read more

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Idea Maker to Action Taker

Idea to Implementation

From Idea Maker to Action Taker Have you ever wondered how they do it? – These people who turn great ideas and even not so great ideas into fortunes.  It seems to happen more in the online space than anywhere else.  Have you been really frustrated or disappointed when you see someone doing something that … Read more

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What is a Digital Marketing Strategy?

digital marketing

I must confess that my idea of what digital marketing is was not the same as the following description of it in Wikipedia: Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.[1][2] Its development during the 1990s and 2000s, changed the way brands and businesses … Read more